Taking too long – Caton
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Taking too long

Procrastination and distraction are dual sins which are common to many inexperienced and inept business owner-managers. The result of their over-deliberations and ill-disciplined attempts at execution of their marketing, product development and financial plans is that the opportunities they ought to have been focusing on pass them by and are exploited by their rivals, many of whom they did not realise they had. A flimsy, day-dreaming attitude is a sure-fire way to ensure that those genuine business ideas or profitable business opportunities never actually see the light of day.

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